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The Effect of Sales Downside Risk on Cost Stickiness

DC Field Value Language
dc.contributor.advisor황인이-
dc.contributor.author황진성-
dc.date.accessioned2018-05-29T03:03:36Z-
dc.date.available2018-05-29T03:03:36Z-
dc.date.issued2018-02-
dc.identifier.other000000150822-
dc.identifier.urihttps://hdl.handle.net/10371/141280-
dc.description학위논문 (석사)-- 서울대학교 대학원 : 경영대학 경영학과, 2018. 2. 황인이.-
dc.description.abstractUnderstanding the behavior of cost is essential in managerial accounting. This paper is about managers cost decisions under uncertainty, specifically whether managers understand risk on sales and incorporate such risk into cost decisions. Following method of calculating earnings downside risk, I constructed a sales expectation model and measured sales downside risk, and evaluated how managers react to sales downside risk. I find that: (1) under sales downside risk, managers have cost structure with lower fixed costs and higher variable costs, resulting in less sticky cost behavior-
dc.description.abstract(2) under sales overall risk, managers have cost structure with higher fixed costs and lower variable cost, resulting in more sticky cost behavior-
dc.description.abstract(3) managers care more about risk on sales than risk on earnings when they make cost decisions-
dc.description.abstractand (4) high-ability managers better understand such risks than low-ability managers.-
dc.description.tableofcontentsChapter 1. Introduction 1
Chapter 2. Hypothesis Development 6
Chapter 3. Sample and Variable Measurement 9
Chapter 4. Empirical Results 10
Chapter 5. Additional Analysis 17
Chapter 6. Conclusion 19
References 20
Abstract in Korean 30
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dc.formatapplication/pdf-
dc.format.extent679721 bytes-
dc.format.mediumapplication/pdf-
dc.language.isoen-
dc.publisher서울대학교 대학원-
dc.subjectCost stickiness-
dc.subjectSales downside risk-
dc.subjectSales total risk-
dc.subjectEarnings downside risk-
dc.subjectEarnings total risk-
dc.subjectManagerial ability-
dc.subject.ddc658-
dc.titleThe Effect of Sales Downside Risk on Cost Stickiness-
dc.typeThesis-
dc.description.degreeMaster-
dc.contributor.affiliation경영대학 경영학과-
dc.date.awarded2018-02-
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