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컴뮤니케이션 효과(效果)의 지속성(持續性)에 관련된 요인(要因)들 : Factors Related to the Retention of Induced Opinion Change
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- Authors
- Issue Date
- 1972
- Citation
- Journal of Communication Research, Vol.09, pp. 1-13
- Keywords
- 컴뮤니케이션 효과 ; sleeper effect ; social memory
- ISSN
- 1738-6195
- Language
- Korean
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