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Key success indicators of major asian cosmetic companies : 주 아시아 화장품 회사의 핵심 성공 지표: 일본 및 한국 화장품 회사간의 비교
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- Authors
- Advisor
- 문휘창
- Major
- 국제학과(국제통상전공)
- Issue Date
- 2011-02
- Publisher
- 서울대학교 대학원
- Keywords
- Eight Generic Strategies ; the Imbalance theory ; Unconventional FDI ; Dynamic Diversification-Coordination (DDC) Model ; Generic Strategies ; DDC model ; Unconventional Foreign Direct Investment ; Asian cosmetic industry
- Description
- 학위논문 (석사)-- 서울대학교 대학원 : 국제학과(국제통상전공), 2011.2. 문휘창.
- Language
- eng
- URI
- https://hdl.handle.net/10371/157301
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000030554
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