태풍 "나리" 관련 제주지역의 재난방송보도 연구
A study on Jeju area`s disaster broadcasting related to Typhoon Nari

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이경미; 최낙진
Issue Date
Institute of Communication Research, Seoul National University
Journal of Communication Research, vol.45, no1. pp.97~129(2008)
위험사회재난보도태풍환경감시기능재난보도시스템지역방송risk societydisaster broadcastingTyphoon Narisurveillance functiondisaster broadcasting systemLocal broadcasting
In our contemporary society where people are exposed to potential
dangers in every aspect, no one can be free from such dangers.
Disaster is hard to predict, so our preparation for disaster is
inevitably highly limited. With an increase in human casualties due to
disaster, media coverage of disaster plays a vital role in preventing
and minimizing damage. So, whenever actual accidents or disasters
occur, the role of the press tends to grab enormous attention. Despite
such enormous significance, however, the Korean press has not
performed well its role or function so far in terms of disaster
Against this backdrop, this study intends to examine Jeju area's
disaster broadcasting related to Typhoon Nari that caused heavy
damage to Jeju, thereby leading Jeju to be declared as a special
disaster area. Moreover, the study aims to contemplate the function
and role of the press-especially public broadcasting-during an
outbreak of disaster.
Study subjects include Jeju's four broadcasting companies: terrestrial
broadcasting stations like Jeju MBC, KBS Jeju, and JIBS and one cable
TV company, KCTV. The study team searched their homepage
database, and then analyzed a total of 726 reports for one month from September 13 (the date of Nari's outbreak) through October 13.
Analysis types are classified into report type, source type, and key
theme type.
The results of this study are as follows: First, there was not
enough media coverage of disaster prevention to minimize disaster.
Furthermore, disaster broadcasting system was not well-equipped.
Second, straight news stories dealing with basic information dominated
media coverage. Third, focusing on information transmission through
disaster broadcasting, the press emphasized resources mobilization in
the wake of disaster, thus it failed to perform well its surveillance
function. Finally, without a broadcasting system manual on disaster
broadcasting, the abovementioned four companies only showed their
immediate and ceremonial response in the wake of disaster, and there
was no difference between public broadcasting companies and
commercial broadcasting companies.
Based on these results, the study team could confirm the necessity
of a shift in perception of security, the importance of systemic
disaster broadcasting, and the necessity of a comprehensive disaster
broadcasting system covering the entire process from disaster
prediction to post-disaster settlement.
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College of Social Sciences (사회과학대학)Institute of Communication Research (언론정보연구소)Journal of Communication Research (언론정보연구)Journal of Communication Research (언론정보연구) vol.45(1) (2008)
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