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位置共同體(location community) 基盤의 連結마케팅(relationship marketing) 戰略에 關한 硏究 : OK cashbag에의 適用 事例를 中心으로

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Authors
오병문
Advisor
임종원
Issue Date
2002
Publisher
서울대학교 대학원
Description
학위논문(석사)--서울대학교 대학원 :경영학과 경영학전공,2002.
Language
Korean
URI
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000060566

http://hdl.handle.net/10371/32394
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College of Business Administration/Business School (경영대학/대학원)Dept. of Business Administration (경영학과)Theses (Master's Degree_경영학과)
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