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位置共同體(location community) 基盤의 連結마케팅(relationship marketing) 戰略에 關한 硏究 : OK cashbag에의 適用 事例를 中心으로
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- Authors
- Advisor
- 임종원
- Issue Date
- 2002
- Publisher
- 서울대학교 대학원
- Description
- 학위논문(석사)--서울대학교 대학원 :경영학과 경영학전공,2002.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000060566
https://hdl.handle.net/10371/32394
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