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스포츠관여도가 스포츠의류 브랜드개성 및 태도에 미치는 영향
(The)Effect of sports involvement on the brand personality and attitude of sportswear

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Authors
백용문
Advisor
강준호
Issue Date
2007
Publisher
서울대학교 대학원
Keywords
스포츠관여도sports involvement스포츠의류sportswear브랜드개성brand personality브랜드태도brand attitude
Description
학위논문(석사)--서울대학교 대학원 :체육교육과,2007.
Language
Korean
URI
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000046032

http://hdl.handle.net/10371/41981
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College of Education (사범대학)Dept. of Physical Education (체육교육과)Theses (Master's Degree_체육교육과)
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