Publications
Detailed Information
소비욕망의 개념화와 소비욕망-구매 전환모델 연구 : (A)Study on the conceptualization of consumption desire and desire-purchase model
Cited 0 time in
Web of Science
Cited 0 time in Scopus
- Authors
- Advisor
- 김난도
- Issue Date
- 2009
- Publisher
- 서울대학교 대학원
- Keywords
- 소비욕망 ; consumption desire ; 결핍 해소와 쾌락 추구 ; the fulfillment of deficiency ; 인간욕망의 투사 ; the pursuit of pleasure ; 소비욕망-구매 전환모델 ; the projection of human desire ; 구매로의 촉진기제 ; desire-purchase model ; 비구매로의 촉진기제 ; purchasing facilitation mechanism ; Non-purchasing facilitation mechanism
- Description
- 학위논문(박사) --서울대학교 대학원 :소비자학과, 2009.2.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000035934
https://hdl.handle.net/10371/42738
- Files in This Item:
- There are no files associated with this item.
Item View & Download Count
Items in S-Space are protected by copyright, with all rights reserved, unless otherwise indicated.