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최근도, 관람빈도, 비용(RFM)에 따른 프로축구 관람객의 특성에 관한 연구

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Authors
이효우
Advisor
강준호
Issue Date
2008
Publisher
서울대학교 대학원
Keywords
소량 관람객Light consumers중량 관람객Middle consumers다량 관람객Heavy consumers관람동기The motivation of sport spectators관람결정요인Spectating factors관여도Involvement
Description
학위논문(석사) --서울대학교 대학원 :체육교육과,2008.2
Language
Korean
URI
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000040026

http://hdl.handle.net/10371/60050
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College of Education (사범대학)Dept. of Physical Education (체육교육과)Theses (Master's Degree_체육교육과)
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