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IPTV 사용 환경에서 지각된 상호작용성이 사용자의 신뢰, 감정, 지속적 사용의도에 미치는 영향 : (The) Effects of Perceived Interactivity on Users Trust, Emotion, and Intention to Continuing Use in IPTV Use Context
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- Authors
- Advisor
- 안중호
- Issue Date
- 2010
- Publisher
- 서울대학교 대학원
- Keywords
- IPTV ; Perceived Interactivity ; 지각된 상호작용성 ; Trust ; 웹사용경험 ; Emotion ; 신뢰 ; Intention to Continuing Use ; 감정 ; IPTV(Internet Protocol Television) ; 지속적 사용의도
- Description
- 학위논문(박사) --서울대학교 대학원 :경영학과(경영학전공),2010.2.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000032327
https://hdl.handle.net/10371/63805
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