SHERP

Effects of Pricing on Internet User Behavior

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Authors
Altmann, Jorn; Rupp, Bjorn; Varaiya, Pravin
Issue Date
2000-06
Publisher
Springer Verlag
Citation
NetNomics, vol. 3(1) [2000], pp. 67-84
Keywords
Demand for quality-di erentiated Internet accessexperimental studiespricing of network services
Abstract
The INternet Demand EXperiment (INDEX) conducts experiments to measure
demand for quality-di erentiated Internet access as a function of bandwidth, traÆc
volume, applications, and pricing structure. This paper presents an overview of results
based on aggregated data from ve pricing experiments. In these experiments,
pricing is based either on time, volume, a combination of both, or a
at-rate buy out
option. Quality of Service (QoS) is di erentiated by varying bandwidth for incoming
and outgoing traÆc. After describing the experimental design and characterizing
our subject pool using demographic data, we examine the change in service usage
by comparing the ve experiments in terms of traÆc generation, QoS selection, and
expenditure.
ISSN
1385-9587 (print)
1573-7071 (online)
Language
English
URI
http://hdl.handle.net/10371/6877
DOI
https://doi.org/10.1023/A:1009944726255
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College of Engineering/Engineering Practice School (공과대학/대학원)Program in Technology, Management, Economics and Policy (협동과정-기술·경영·경제·정책전공)Journal Papers (저널논문_협동과정-기술·경영·경제·정책전공)
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