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스타속성과 소비자 욕구 충족성에 따른 휴먼브랜드에 대한 애착 : Investigation of star and consumer variables which influence the attachment to human brands
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 박기완 | - |
| dc.contributor.author | 김보경 | - |
| dc.date.accessioned | 2011-09-22T07:09:11Z | - |
| dc.date.available | 2011-09-22T07:09:11Z | - |
| dc.date.copyright | 2011 | - |
| dc.date.issued | 2011-02 | - |
| dc.identifier.other | 000000029470 | - |
| dc.identifier.uri | http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000029470 | - |
| dc.description | 학위논문(석사)--서울대학교 대학원 :경영학과,2011.2. 박기완. | - |
| dc.format.extent | v, 67 p. | - |
| dc.language.iso | kor | - |
| dc.publisher | 서울대학교 대학원 | - |
| dc.subject | 휴먼브랜드 | - |
| dc.subject | 애착 | - |
| dc.subject | 스타특성 | - |
| dc.subject | 자기결정이론 | - |
| dc.subject | human brands | - |
| dc.subject | attachment | - |
| dc.subject | self-determination theory | - |
| dc.subject | stars characteristics | - |
| dc.title | 스타속성과 소비자 욕구 충족성에 따른 휴먼브랜드에 대한 애착 | - |
| dc.title.alternative | Investigation of star and consumer variables which influence the attachment to human brands | - |
| dc.type | Thesis | - |
| dc.type | Dissertation | - |
| dc.contributor.department | 경영학과 | - |
| dc.description.degree | Master | - |
| dc.date.awarded | 2011-02 | - |
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