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Design Ideation Method Adaptation for Creative Concept in Technology Industry

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Authors
Eune, Juhyun; Lee, Ji Sun
Issue Date
2009-10
Publisher
International Association of Societies of Design Research
Citation
Proceedings of International Association of Societies of Design Research 2009, pp. 2571-2580
Keywords
예술체육creative conceptD. I. Y.engineeringtechnologydesign thinkingmethodology
Abstract
Sudden changes in technology require companies to have a workforce that can continually create innovative high concept products and services. Companies that rely on their technology divisions to drive innovation require their engineers to have creative design abilities as well technical prowess. The reliance on engineers with these dual skill sets does not guarantee success and often results in failure due to restrictively systematic methodologies that stifle creativity, engineering monocultures, and t he assumption that technology is a specialists’ field. Design driven companies, on the other hand, often lack a concrete methodology that can be applied to other companies due to a lack of knowledge of the definition of what design is and the ineffective conversion of employees into creative design forces. Therefore, this paper suggests to introduce a solution that can increase creativity with in the technology centers of the world by analyzing both technology and de sign driven methodologies, combining the methodologies in conjunction with environments that foster learning through doing as seen in the Do It Yourself (D.I. Y.) technology movement.
Language
English
URI
http://hdl.handle.net/10371/83192
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College of Fine Arts (미술대학)Dept. of Crafts and Design (디자인학부)Journal Papers (저널논문_디자인학부)
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