都市體系을통한 刷新의 擴散 -쇼핑센터를 중심으로-
-Diffusion of an Innovation through an Urban System:the Spread of Shopping Centers in Korea

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서울대학교 국토문제연구소
지리학논총, Vol.11, pp. 21-37
The concept of the diffusion of an innovation through an urban system has been in the geographical literature for many years, with recognised importance as a major component of change in the socio-economic land scape. However, there have been controversial argument between the interaction and economic hypotheses about the diffusion process.

The purpose of this paper is to examine two alternative hypotheses. The first of these, which will be known as the interaction hypothesis, posits that the diffusion pattern is determined by the flow of information about the innovation between cities. This very much follows the ideas of Hägerstrand and of sociologists. The second, the

economic hypothesis, states that adoption occurs first at those locations perceived by the enterpreneur as the most profitable. This means that the opportunities available in; any city depend on the size of market there, and if this city is near other cities then the market size is effectively bigger due to the

,opportunities for attracting consumers from these nearby locations. The bigger and the doser these neighbours are, the greater this opportunity. Two hypotheses are applied to the diffusion of the construction of shopping centers throughout the Korean urban system from 1969 to 1983.
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College of Social Sciences (사회과학대학)Institute for Korean Regional Studies (국토문제연구소)지리학논총 (Journal of Geography)지리학논총 Volume 11 (1984)
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