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사회적기업상품에 대한 소비자의 구매지속의도에 관한 연구
Study on consumer's constant purchasing intention of social enterprise products

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Authors
박나랑
Advisor
손상희
Major
소비자학과
Issue Date
2011-08
Publisher
서울대학교 대학원
Keywords
사회적기업사회적기업상품윤리적 소비쾌락재실용재social enterprisesocial enterprise productsethical consumptionhedonic productutilitarian product
Description
학위논문 (석사)-- 서울대학교 대학원 : 소비자학과, 2011.8. 손상희.
Language
kor
URI
https://hdl.handle.net/10371/157911

http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000031580
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College of Human Ecology (생활과학대학)Dept. of Consumer Science (소비자학과)Theses (Master's Degree_소비자학과)
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