Browse
S-Space
College of Human Ecology (생활과학대학)
Dept. of Textiles, Merchandising and Fashion Design (의류학과)
Theses (Ph.D. / Sc.D._의류학과)
패션상품 구매 시 고객충성 대상의 다차원적 구조와 관계본질 연구
(The)Hierarchical structure of multi-loyal relations and their relationship quality of fashion consumers
- Authors
- 문희강
- Advisor
- 이은영
- Issue Date
- 2007
- Publisher
- 서울대학교 대학원
- Keywords
- 고객충성 ; customer loyalty ; 관계본질 ; relationship quality ; 관계혜택 ; relationship benefit ; 관계유지의도 ; loyal relationship intention ; 충성대상 ; loyal relations ; 핵심충성대상 ; essential loyal relations ; 심화충성대상 ; intensified loyal relations ; 충성강화대상 ; promoting loyal relations
- Description
- 학위논문(박사)--서울대학교 대학원 :의류학과,2007.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000045036
https://hdl.handle.net/10371/22495
- Files in This Item: There are no files associated with this item.
Items in S-Space are protected by copyright, with all rights reserved, unless otherwise indicated.
Seoul National University Library, 1 Gwanak-ro, Gwanak-gu, Seoul 08826, Korea
TEL: 02-880-5567
Email: s-space@snu.ac.kr
