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廣告端緖가 브랜드 資産(brand equity)形成에 影響을 미치는 過程에 關한 硏究
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- Authors
- Advisor
- 이유재
- Issue Date
- 1996
- Publisher
- 서울大學校 大學院
- Description
- 학위논문(석사)--서울大學校 大學院 :經營學科 經營學專攻,1996.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000082331
https://hdl.handle.net/10371/49254
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