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Comparison of Diversification Strategies by Four Groups of International Companies
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Cho, Dong Sung | - |
dc.date.accessioned | 2010-02-10T05:24:56Z | - |
dc.date.available | 2010-02-10T05:24:56Z | - |
dc.date.issued | 1986-03 | - |
dc.identifier.citation | 경영논집, Vol.20 No.1, pp. 43-60 | - |
dc.identifier.issn | 1229-0491 | - |
dc.identifier.uri | https://hdl.handle.net/10371/54095 | - |
dc.description | 1986-03 | - |
dc.description.abstract | This paper analyzed the historic evolution and the current posture of diversification
strategies by four groups of international firms: U.S.-based multinational corporations, European trading houses, Japanese sogo-shosha , and Korean general trading companies. These firms strategies were compared on three dimensions: product, geographic and functional diversification. Quantitative measurement of the current posture confirmed the observation of the historic evolution that the sogo-shosha were the most diversified in all three dimensions, while each of the other three groups was diversified in two dimensions; U.S.based multinationals by geographic area and function; European trading houses by product and function; and Korean general trading companies by product and geographic area. | - |
dc.language.iso | en | - |
dc.publisher | 서울대학교 경영대학 경영연구소 | - |
dc.subject | 43-60 | - |
dc.title | Comparison of Diversification Strategies by Four Groups of International Companies | - |
dc.type | SNU Journal | - |
dc.contributor.AlternativeAuthor | 조동성 | - |
dc.citation.journaltitle | 경영논집 | - |
dc.citation.endpage | 60 | - |
dc.citation.number | 1 | - |
dc.citation.pages | 43-60 | - |
dc.citation.startpage | 43 | - |
dc.citation.volume | 20 | - |
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