Browse

국내 기업의 고객보상 프로그램 활용 사례 : 은행권 사례를 중심으로

DC Field Value Language
dc.contributor.advisor김상훈-
dc.contributor.author윤종진-
dc.date.accessioned2010-05-07-
dc.date.available2010-05-07-
dc.date.copyright2010-
dc.date.issued2010-
dc.identifier.urihttp://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000034397kog
dc.identifier.urihttps://hdl.handle.net/10371/64443-
dc.description학위논문(석사) --서울대학교 경영전문대학원 :경영학과(SNU MBA),2010.2.ko
dc.format.extent65장ko
dc.language.isokoko
dc.publisher서울대학교 경영전문대학원ko
dc.subject고객보상 프로그램ko
dc.subjectcustomer reward programko
dc.subject충성도ko
dc.subjectloyaltyko
dc.subject포인트ko
dc.subjectpointko
dc.subject세분화ko
dc.subjectsegmentationko
dc.subject차별화ko
dc.subjectdifferentiationko
dc.title국내 기업의 고객보상 프로그램 활용 사례 : 은행권 사례를 중심으로ko
dc.typeThesis-
dc.contributor.department경영학과(SNU MBA)-
dc.description.degreeMasterko
Appears in Collections:
College of Business Administration/Business School (경영대학/대학원)Graduate School of Business (경영전문대학원)Theses (Master's Degree_경영전문대학원)
Files in This Item:
There are no files associated with this item.
  • mendeley

Items in S-Space are protected by copyright, with all rights reserved, unless otherwise indicated.

Browse