S-Space Graduate School of International Studies (국제대학원) Dept. of International Studies (국제학과) Journal of International and Area Studies (JIAS) Journal of International and Area Studies vol.22 (2015)
Why Do We Need Non-state Actors in Public Diplomacy?: Theoretical Discussion of Relational, Networked and Collaborative Public Diplomacy
- Lee, Geun; Ayhan, Kadir
- Issue Date
- Institute of International Affairs, Graduate School of International Studies, Seoul National University
- Journal of International and Area Studies, Vol.22 No.1, pp. 57-77
- As a consequence of changing domestic and international socio-political environment, public diplomacy policies require relational, networked and collaborative approaches for more effective and long-term outcomes. This article explores the relevance of non-state actors to public diplomacy and suggests why and how collaboration takes place between state and non-state actors. Furthermore, the article develops a typology of collaboration between state and non-state actors for public diplomacy initiatives based on two dimensions: whose objectives are prioritized in the collaboration and who proposes collaboration. The article suggests that non-state actors potential for public diplomacy can be tapped by state when state approaches non-state actors for collaboration as well as opening its channels for collaboration opportunities coming from non-state actors.
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