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Organizing For Developing Radically Innovative Product: Application of "Quantum Evolution "Theory in Bioecology

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Authors
Park, Michael Hyung-Jin; Overby, John D.; Joo, YoungHyuck
Issue Date
2008
Publisher
College of Business Administration (경영대학)
Citation
Seoul Journal of Business Vol14(2): 29~45(2008)
Keywords
radical innovation; quantum evolution; diversity-diversityintegration-
Abstract
Developing radically innovative products is an important issue for
many firms. This study addresses how to organize and manage new
product development teams to develop radically innovative products. We
hypothesize that there exists the optimal combination of conditions to
develop radically innovative products through the use of quantum
evolution theory found in bioecology and test empirically using the joint
covariations approach. Our results show that radically innovative
product can be developed in the new product development teams with the combination of high diversity, high integration, and high autonomy.
ISSN
1226-9816
Language
English
URI
http://hdl.handle.net/10371/1792
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College of Business Administration/Business School (경영대학/대학원)Dept. of Business Administration (경영학과)Seoul Journal of BusinessSeoul Journal of Business Volume 14, Number 1/2 (2008)
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