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Assessing moderator effects, main effects, and simple effects without collinearity problems in moderated regression models

Cited 4 time in Web of Science Cited 5 time in Scopus
Authors

Park, Sang-June; Yi, Youjae

Issue Date
2022-06
Publisher
Elsevier BV
Citation
Journal of Business Research, Vol.145, pp.905-919
Abstract
© 2022 Elsevier Inc.It is common to assess moderation effects with moderated regression analysis. If the interaction effect is detected by moderated regression analysis, one may subsequently assess the simple effect of the focal predictor with simple slopes analysis. However, the two traditional analyses may suffer from considerable correlations among predictors. These correlations lead to correlations among the individual effects of predictors and thus may make it difficult to detect the interaction effect, the simple effect, and the main effects of the focal predictor and the moderator with the two traditional analyses. This paper suggests alternative analyses assessing the various effects without the collinearity problem. The alternative analyses provide the statistics for the various effects derived from the confidence-interval estimate for the overall effect size of predictors. In addition, this paper presents a practical guideline for assessing the various effects with the traditional analyses as well as the alternative analyses.
ISSN
0148-2963
URI
https://hdl.handle.net/10371/184520
DOI
https://doi.org/10.1016/j.jbusres.2022.03.018
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