2008년 초 정권교체 시점의 방송통신 정책기구 개편을 둘러싼 논의의 혼선과 쟁점들
Key issues & confusion surrounding the debate over the reformation of broadcasting and telecommunication policy organizations in Korea in early 2008

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Institute of Communication Research, Seoul National University
Journal of Communication Research, vol.45, no1. pp.29~66(2008)
대통령직 인수위원회방송위원회정보통신부방송통신융합방송통신 정책The Presidential Transition CommitteeKorean Broadcasting CommissionKBCMinistry of Information and CommunicationMICBroadcasting and Telecommunication ConvergenceBroadcasting and Telecommunication Polic
This paper aims to evaluate a debate on the reformation of Korea's
broadcasting and telecommunication policy organizations in the wake
of media convergence. Recently, the Presidential Transition Committee
ended this ongoing debate, proposing to establish one single
government agency that integrates broadcasting policy implemented by
the Korean Broadcasting Commission and telecommunication policy
implemented by the Ministry of Information and Communication. The
author argues that the basic directions of the Committee's decision is
valid, still its hasty, closed and undemocratic decision making
procedure leaves large room for political backfire. The major reason
why its decision is valid despite the procedural problems is because it
overcomes the limitations of so-called mechanical administrative
approach pervasive among the past debates on the reformation of
broadcasting and telecommunication policy organizations. From a
microscopic and shortsighted perspective, existing debates have focused
mainly on re-engineering of broadcasting and communication regulation
without recognizing the true meaning of social communication policy
with few references to the fundamental meaning of social communication
policy. The status, role, and function of a new communication policy
entity should come from a macroscopic and long-term standpoint.
First, as for its status, a new entity should act as a comprehensive
communication policy organization encompassing media and communication policies at all levels. Institutional separation of a
governmental ministry in charge of industrial policies and a commission
in charge of socio-cultural regulation policies is hard to realize this
macroscopic vision. The Presidential Transition Committee's proposal
comes closer at building an integrated media and communication policy
organization. Second, the vital role of the new communication policy
organization in the media convergence era is to accomplish balance and
harmony between media's public goals and market efficiency at the
same time. The separation of industrial policy and socio-cultural
regulation is an anachronistic approach to follow existing communication
policy mechanism that differentiates broadcasting policy (social and cultural
policy paradigm) and telecommunication policy (industrial policy paradigm).
The Presidential Transition Committee's proposal for a single
broadcasting and telecommunication organization that accomplishes its
policy goal of improving public value and market efficiency within one
organization appears valid in this vein. The Presidential Transition
Committee's approach, however, lacks procedural rationality. Not a few
people see its hasty, closed and undemocratic decision making procedure
as a new government's attempt to control media and communication
polices and even as a threat to the very roots of a democratic civil
society. Procedural problems can not only fuel people's suspicion or
mistrust of a new government's media policy but also cause a
problem of well-directed plausible policies to drift away. In media
policy, the new Korean government needs to take more cautious
consideration of procedural rationality as well as the substance of
policy itself.
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College of Social Sciences (사회과학대학)Institute of Communication Research (언론정보연구소)Journal of Communication Research (언론정보연구)Journal of Communication Research (언론정보연구) vol.45(1) (2008)
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