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한국적 이미지의 패션문화상품에 대한 소비자 태도 및 구매의도 : Korean Consumers Attitude and Purchase Intention toward Fashion Cultural Products with Korean Image
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- Authors
- Advisor
- 이유리
- Issue Date
- 2008
- Publisher
- 서울대학교 대학원
- Keywords
- 패션문화상품 ; fashion cultural products ; 패션문화상품에 대한 태도 ; attitude towards fashion cultural products ; 구매의도 ; purchase intention ; 한국인 ; Korean consumers ; 한국에 대한 태도 ; attitude towards Korea ; 다양성 추구성향 ; variety-seeking ; 해외경험 ; experience of staying in foreign countries
- Description
- 학위논문(석사) --서울대학교 대학원 :의류학과,2008.2.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000040955
https://hdl.handle.net/10371/23343
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