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Dental hospital marketing strategy : high differentiation with low cost - LIVE CHAT & WALKING ADVERTISER
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- Authors
- Advisor
- 김상훈
- Issue Date
- 2008
- Publisher
- 서울대학교 대학원
- Keywords
- 치과병원 마케팅 ; Dental Hospital Marketing ; 치과마케팅 ; Dental Marketing ; 병원마케팅 ; Hospital Marketing ; 차별화 ; Differentiation ; 실시간상담 ; Live Chat ; 걸어다니는 광고판 ; Walking Advertiser ; 환자카드 ; Patient Card ; 환자관리카드 ; Patient Management Card ; 환자만족 ; Patient Satisfaction
- Description
- Thesis(masters) --서울대학교 대학원 :경영학과(SNU Global MBA),2008. 8.
- Language
- English
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000042745
https://hdl.handle.net/10371/28562
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