Publications
Detailed Information
Purchasing Motives in Luxury Consumption: an Empirical Test of Vigneron and Johnson Model
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- Authors
- Advisor
- 김난도
- Issue Date
- 2007
- Publisher
- 서울대학교 대학원
- Keywords
- 명품 ; luxury products ; 명품 소비 ; luxury consumption ; 명품 소비자 ; luxury consumers ; 베블렌 ; veblen ; 밴드웨건 ; bandwagon ; 스납 ; snob ; 헤도니스트 ; hedonism ; 퍼펙셔니스트 ; perfectionism
- Description
- 학위논문(석사) --서울대학교 대학원 :소비자학과,2007.
- Language
- English
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000043547
https://hdl.handle.net/10371/42927
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