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Issue Date | Title / Author(s) / Citation | File | Altmetrics |
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1998-12 | Allenby, Greg; Bendapudi, Neeli; Burnkrant, Bob; Fine, Leslie; Ginter, Jim; Leone, Bob; Stiving, Mark; Unnava, Rao Seoul Journal of Business, Vol.4 No.2, pp. 129-157 | view file |
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