Publications
Detailed Information
Do Online Reaction Comments Affect Our Life Satisfaction? Competitive vs. Cooperative Context : 온라인 댓글이 소비자의 외로움과 삶에 대한 만족도에 미치는 영향: 경쟁과 협력 상황의 비교
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 박기완 | - |
| dc.contributor.author | 이종세 | - |
| dc.date.accessioned | 2017-07-14T05:15:23Z | - |
| dc.date.available | 2017-07-14T05:15:23Z | - |
| dc.date.issued | 2015-02 | - |
| dc.identifier.other | 000000026317 | - |
| dc.identifier.uri | https://hdl.handle.net/10371/124581 | - |
| dc.description | 학위논문 (석사)-- 서울대학교 대학원 : 경영학과, 2015. 2. 박기완. | - |
| dc.description.abstract | People from diverse backgrounds share their opinions by making comments online, and many people react to such comments by replying directly to them. How would such interaction affect peoples well-being? A reaction comment is a reply to an original comment. This research examines whether, why, and when the online reaction comments of others affect peoples well-being. People tend to care about how others view them | - |
| dc.description.abstract | such a tendency is prevalent in todays highly interconnected online world. The study shows that perceived loneliness mediates the effect of reaction comments. Others reaction comments are more likely to affect the life satisfaction of people in the cooperative (vs. competitive) context. People in the competitive context were unaffected by reaction comments, but people in the cooperative context were more satisfied when reaction comments were similar (vs. dissimilar) to their own opinions. | - |
| dc.description.tableofcontents | Introduction 1
Theoretical Background 3 Feedback Information 4 Life Satisfaction 6 Perceived Loneliness 7 Online Comments 8 Competitive Context 9 Method 13 Results 17 Discussion 29 Theoretical and Practical Implications 29 Limitations and Future Directions 33 References 34 | - |
| dc.format | application/pdf | - |
| dc.format.extent | 778096 bytes | - |
| dc.format.medium | application/pdf | - |
| dc.language.iso | en | - |
| dc.publisher | 서울대학교 대학원 | - |
| dc.subject | 온라인 댓글(online reaction comments) | - |
| dc.subject | 삶의 만족도(life satisfaction) | - |
| dc.subject | 인지된 외로움(perceived loneliness) | - |
| dc.subject | 경쟁 상황(competitive context) | - |
| dc.subject | 협력 상황(cooperative context) | - |
| dc.subject.ddc | 658 | - |
| dc.title | Do Online Reaction Comments Affect Our Life Satisfaction? Competitive vs. Cooperative Context | - |
| dc.title.alternative | 온라인 댓글이 소비자의 외로움과 삶에 대한 만족도에 미치는 영향: 경쟁과 협력 상황의 비교 | - |
| dc.type | Thesis | - |
| dc.contributor.AlternativeAuthor | John Jongsei Yi | - |
| dc.description.degree | Master | - |
| dc.citation.pages | iii, 41 | - |
| dc.contributor.affiliation | 경영대학 경영학과 | - |
| dc.date.awarded | 2015-02 | - |
- Appears in Collections:
- Files in This Item:
Item View & Download Count
Items in S-Space are protected by copyright, with all rights reserved, unless otherwise indicated.