Measurement of the Social Impact of Sport in a Mexican Context

Abstract

Lately there has been an enthusiasm to find the effect of sport as an issue for development. Distinctive associations like the United Nations or the International Olympic Committee have stated that sport could be an instrument for improving wellbeing, society, health or education. According to Beutler (2008), this kind of potential is focused around the widespread fame of sport in the global acceptance of sport. In Mexico sport has being used as the promise of political campaigns or the solution to different problems like criminality or drug consumption. But, there has been, little research, in Mexico and around the world to quantitatively measure social outcomes from sport, which is the objective of this study.