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브랜드 퍼스낼리티-브랜드 동일시-브랜드 관계 품질 모형 : Brand personality-Brand identification-Brand relationship quality Model : Focusing on the SAMSUNG brand in China
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 최영찬 | - |
| dc.contributor.author | 한진우 | - |
| dc.date.accessioned | 2019-07-09T16:11:24Z | - |
| dc.date.available | 2019-07-09T16:11:24Z | - |
| dc.date.issued | 2011-02 | - |
| dc.identifier.other | 000000030145 | - |
| dc.identifier.uri | https://hdl.handle.net/10371/157460 | - |
| dc.identifier.uri | http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000030145 | ko_KR |
| dc.description | 학위논문 (석사)-- 서울대학교 대학원 : 농경제사회학부(지역정보전공), 2011.2. 최영찬. | - |
| dc.format.extent | 65장 | - |
| dc.language.iso | kor | - |
| dc.publisher | 서울대학교 대학원 | - |
| dc.subject | 브랜드 퍼스낼리티 | - |
| dc.subject | 브랜드관계품질 | - |
| dc.subject | 실제 동일시 | - |
| dc.subject | 이상적 동일시 | - |
| dc.subject | Brand personality | - |
| dc.subject | brand relationship quality | - |
| dc.subject | self identification | - |
| dc.subject | ideal identification | - |
| dc.title | 브랜드 퍼스낼리티-브랜드 동일시-브랜드 관계 품질 모형 | - |
| dc.title.alternative | Brand personality-Brand identification-Brand relationship quality Model : Focusing on the SAMSUNG brand in China | - |
| dc.type | Thesis | - |
| dc.type | Dissertation | - |
| dc.description.degree | Master | - |
| dc.contributor.affiliation | 농경제사회학부(지역정보전공) | - |
| dc.date.awarded | 2011-02 | - |
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