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패션명품 소비자의 상표충성에 영향을 미치는 요인에 관한 연구 : Explanatory variables of customer`s brand loyalty to fashion luxury goods
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 이유리 | - |
| dc.contributor.author | 박민주 | - |
| dc.date.accessioned | 2009-12-24T08:57:32Z | - |
| dc.date.available | 2009-12-24T08:57:32Z | - |
| dc.date.copyright | 2005. | - |
| dc.date.issued | 2005 | - |
| dc.identifier.uri | http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000050870 | kor |
| dc.identifier.uri | https://hdl.handle.net/10371/22479 | - |
| dc.description | 학위논문(석사)--서울대학교 대학원 :의류학과,2005. | ko |
| dc.format.extent | x, 126 p. | ko |
| dc.language.iso | ko | ko |
| dc.publisher | 서울대학교 대학원 | ko |
| dc.subject | 패션명품 | ko |
| dc.subject | fashion luxury goods | ko |
| dc.subject | 상표충성 | ko |
| dc.subject | continuing brand loyalty | ko |
| dc.subject | 위험지각 | ko |
| dc.subject | social risk perception | ko |
| dc.subject | 패션명품 관여 | ko |
| dc.subject | symbolism involvement | ko |
| dc.subject | 정보탐색 | ko |
| dc.subject | marketer leading information search | ko |
| dc.title | 패션명품 소비자의 상표충성에 영향을 미치는 요인에 관한 연구 | ko |
| dc.title.alternative | Explanatory variables of customer`s brand loyalty to fashion luxury goods | ko |
| dc.type | Thesis | - |
| dc.contributor.department | 의류학과 | - |
| dc.description.degree | Master | ko |
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