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College of Human Ecology (생활과학대학)
Dept. of Textiles, Merchandising and Fashion Design (의류학과)
Theses (Master's Degree_의류학과)
한·중 소비자의 의복쇼핑성향과 의복구매행동 비교연구
- Authors
- 박지은
- Advisor
- 이은영
- Issue Date
- 2006
- Publisher
- 서울대학교 대학원
- Keywords
- 한국소비자; Korean consumer; 중국소비자; Chinese consumer; 의복쇼핑성향; Clothing shopping orientation; 의복구매행동; Clothing purchase behavior; 소비자 유형화; Consumer segmentation
- Description
- 학위논문(석사)--서울대학교 대학원 :의류학과,2006.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000049190
http://hdl.handle.net/10371/23913
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