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모바일 뱅킹에서 認知된 信賴가 受容 意圖에 미치는 影響 : Effect of perceived trust on acceptance intention in mobile banking

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Authors

박철우

Advisor
안중호
Issue Date
2005
Publisher
서울대학교 대학원
Keywords
정보 기술 수용Information Technology Acceptance혁신 확산Diffusion of Innovation신뢰Trust모바일 뱅킹Mobile Bankinge-비즈니스e-Business모바일 비즈니스Mobile Business
Description
학위논문(박사)--서울대학교 대학원 :경영학과 경영학전공,2005.
Language
Korean
URI
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000049898

https://hdl.handle.net/10371/28677
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