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College of Business Administration/Business School (경영대학/대학원)
Dept. of Business Administration (경영학과)
Theses (Ph.D. / Sc.D._경영학과)
온라인 環境에서 信賴의 二重 次元이 購買意圖에 미치는 非對稱的 影響에 關한 硏究
(A)Study on the asymmetric impact of trust and distrust on repurchase intentions in the online environment
- Authors
- 김동원
- Advisor
- 임종원
- Issue Date
- 2003
- Publisher
- 서울대학교 대학원
- Keywords
- 신뢰; Trust; 불신; Distrust; 비대칭적 영향; Asymmetric impact; 관계몰입; Commitment; 상호작용; Interaction; 평판; Reputation; 정보유용성; Information usefulness; 보안위험; Risk of information privacy; 거래위험; Risk of transaction stability
- Description
- 학위논문(박사)--서울대학교 대학원 :경영학과 경영학전공,2003.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000058765
http://hdl.handle.net/10371/28686
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