GOAL PROGRAMMING FOR DECISION ANALYSIS OF MULTIPLE OBJECTIVES

Abstract

It is only in the past twenty to thirty years the scientific decision analysis has emerged as an important area of management. Some leading authorities of management theory have gone so far as to define decision analysis as synonymous with management(18).' Increased emphasis on decision analysis is the result of the aggregate effects of advances in technology, the ever-increasing complexity of environment, and the improved capability of decision makers. In an attempt to improve rationality in decision making, greater emphasis has been placed on techniques which would provide more concrete information about the decision environment and the outcomes of action. Hence, the trend of decision making has developed toward the quantitative and computer-oriented approaches.

Decision analysis has become an analytical process which employs modern scientific method and systematic investigation to aid the decision maker in identifying the optimum course of action.