Publications
Detailed Information
(The) Study for necessity of introducing a new membership program for differentiation in the broadband internet market-SK broadband case
Cited 0 time in
Web of Science
Cited 0 time in Scopus
- Authors
- Advisor
- 박기완
- Issue Date
- 2010
- Publisher
- 서울대학교 경영전문대학원
- Keywords
- 멤버쉽 프로그램 ; Loyalty ; 고객 로열티 ; Membership program ; 고객의 인지된 가치 ; Customer perceived value
- Description
- Thesis(masters) --서울대학교 경영전문대학원 :경영학과(SNUGlobal MBA전공공),2010.8.
- Language
- English
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000035763
https://hdl.handle.net/10371/73701
- Files in This Item:
- There are no files associated with this item.
Item View & Download Count
Items in S-Space are protected by copyright, with all rights reserved, unless otherwise indicated.