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(A) Study of marketing strategies of domestic airlines : against low-costcarriers
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- Authors
- Advisor
- 송인성
- Issue Date
- 2010
- Publisher
- 서울대학교 경영전문대학원
- Keywords
- 항공산업 ; airline ; 저가 항공사 ; low cost carriers ; 마케팅 전략 ; marketing strategies
- Description
- Thesis(masters) --서울대학교 경영전문대학원 :경영학과(SNUGlobal MBA전공),2010.8.
- Language
- English
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000035766
https://hdl.handle.net/10371/73721
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