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Showing results 1 to 15 of 15

Issue Date	Title / Author(s) / Citation	File	Altmetrics
1996	An Investigation into Selected Antecedents of Behavior Modification Yi, Youjae Seoul Journal of Business, Vol.2 No.1, pp. 165-187	view file
1997	Event History Analysis of Behavior Modification Yi, Youjae Seoul Journal of Business, Vol.3 No.1, pp. 65-85	view file
2001-12	CRM을 위한 내부고객관리 이유재 경영논집, Vol.35 No.4, pp. 287-310	view file
2002-12	불량고객의 유형과 전략적 관리 이유재 경영논집, Vol.36 No.4, pp. 115-139	view file
2005-06	An Empirical Study on the Customer Reponses to Service Recovery in the Context of Service Failure Yi, Youjae; Lee, Jaehoon Seoul Journal of Business, Vol.11 No.1, pp. 3-17	view file
2006-12	The Antecedents and Consequences of Service Customer Citizenship and Badness Behavior Yi, Youjae; Gong, Taeshik Seoul Journal of Business, Vol.12 No.2, pp. 145-176	view file
2008-12	The Effect of Shopping Emotions and Perceived Risk on Impulsive Buying: The Moderating Role of Buying Impulsiveness Trait Lee, Grace Yuna; Yi, Youjae Seoul Journal of Business, Vol.14 No.2, pp. 67-92	view file
2009-12	The Effects of Mortality Salience on the Acceptance of Expert Recommendations: Focused on Doctors Recommendations at Hospitals Yi, Youjae; Kim, Joonhwan; Kim, Jae Hwan; Jung, You-Hee; Ahn, Hyo Hyun Seoul Journal of Business, Vol.15 No.2, pp. 117-136	view file
2013-01	브랜드제휴 관점에서 살펴본 크로스미디어 광고의 파급효과 : TV와 인터넷검색창 결합의 크로스미디어 광고를 중심으로 유재미; 이유재 광고학연구 Vol.24 No.1, pp. 85-105
2013-04	Mixed Products : How Adding Different Attributes Influences Consumer Perceptions and Product evaluation Yi, Youjae; Muhn, Sunhee 아시아마케팅저널 Vol.15 No.1, pp. 83-106
2014-04	서비스품질 연구에 관한 종합적 고찰: 최근 10년(2004∼2013)의 연구를 중심으로 이유재; 이청림 마케팅관리연구 Vol.19 No.2, pp. 1-43
2016-05	Consumers' pre-launch awareness and preference on movie sales Moon, Sangkil; Kim, Junhee; Bayus, Barry L.; Yi, Youjae European Journal of Marketing, Vol.50 No.5-6, pp.1024-1046	DOI
2022-06	Assessing moderator effects, main effects, and simple effects without collinearity problems in moderated regression models Park, Sang-June; Yi, Youjae Journal of Business Research, Vol.145, pp.905-919	DOI
2022-11	Perceived economic mobility increases subjective well-being when perceived social support opens the door for others Kwon, Yongju; Yi, Youjae; Kim, Sara International Journal of Consumer Studies, Vol.46 No.6, pp.2429-2444	DOI
	The linkages between alternative models measuring service quality Park, Sang-June; Yi, Youjae; Lee, Yeong-Ran Total Quality Management and Business Excellence	DOI

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