S-Space College of Agriculture and Life Sciences (농업생명과학대학) Dept. of Agricultural Economics and Rural Development (농경제사회학부) Theses (Master's Degree_농경제사회학부)
Influence of Social Exclusion on Consumers Food Decisions
사회적 고립감이 소비자 음식 선택에 미치는 영향
- 농업생명과학대학 농경제사회학부(지역정보전공)
- Issue Date
- 서울대학교 대학원
- 학위논문 (석사)-- 서울대학교 대학원 : 농경제사회학부 지역정보 전공, 2013. 2. 문정훈.
- The growing amount of studies has empirically demonstrated the factors, which influence on an individuals food choice. Based on the previous findings of social exclusion, this study aims to investigate the influence of social exclusion on peoples food decisions. Also, moderators such as sex, meal patterns, BMI, self-esteem, and diet restriction were adopted for more specified analysis. To verify the research model, the experiment was designed, and data were collected from 96 samples. Logistic regression model was used to analyze the data. The results showed the socially excluded people were likely to choose unhealthy food, and this main effect was moderated by sex, being on a diet, and diet restriction. Moreover, the academic and practical implications of the study were provided in detail.