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스포츠 팬의 소비자 행동 결정 요인에 관한 연구 : A Study on the determinative factors of consumer behavior of sports fan at the professional sporting events
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 임번장 | - |
| dc.contributor.author | 김홍설 | - |
| dc.date.accessioned | 2010-01-16T14:12:16Z | - |
| dc.date.available | 2010-01-16T14:12:16Z | - |
| dc.date.copyright | 1999. | - |
| dc.date.issued | 1999 | - |
| dc.identifier.uri | http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000074141 | kor |
| dc.identifier.uri | https://hdl.handle.net/10371/34663 | - |
| dc.description | 학위논문(박사)--서울대학교 대학원 :체육교육과,1999. | ko |
| dc.format.extent | x, 195 p. | ko |
| dc.language.iso | ko | ko |
| dc.publisher | 서울대학교 대학원 | ko |
| dc.subject | 스포츠 팬 | ko |
| dc.subject | sports fan | ko |
| dc.subject | 소비자 행동 | ko |
| dc.subject | consumer behavior | ko |
| dc.subject | 팀 지지도 | ko |
| dc.subject | loyalty for a certain team | ko |
| dc.subject | 관람 만족 | ko |
| dc.subject | satisfaction of spectating the game | ko |
| dc.subject | 재관람 의사 | ko |
| dc.subject | desire to continue spectating the game for a long time | ko |
| dc.title | 스포츠 팬의 소비자 행동 결정 요인에 관한 연구 | ko |
| dc.title.alternative | A Study on the determinative factors of consumer behavior of sports fan at the professional sporting events | ko |
| dc.type | Thesis | - |
| dc.contributor.department | 체육교육과 | - |
| dc.description.degree | Doctor | ko |
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